Our link building clients get results, with the receipts
Two recent link building engagements. Real revenue moves, not vanity outputs.
SEO & Search Marketing engagement,
Link Building program
Dcrayons rebuilt our link building program around revenue, not vanity outputs. The work shipped on schedule, scoped to one revenue metric we report to the board.
+187%
Revenue lift, year 1
-38%
Cost per acquisition
Engagement: Jan 2024 - Apr 2026Anonymised at client request
Link Building engagement: senior strategist + Dcrayons Growth Formula sequencing + weekly CFO-readable readout. Mutual kill-switch at day-90.
Read SEO & Search Marketing engagement's Case Study
Mid-market seo & search marketing brand,
Link Building + adjacent program
Our link building program had been stuck for 18 months. Dcrayons re-scoped it in week one and shipped measurable revenue movement inside the first 90 days.
+112%
Program-attributed revenue
90 days
Time to measurable lift
Engagement: Jun 2025 - Apr 2026Anonymised at client request
Link Building engagement layered with adjacent seo & search marketing work. Free Dcrayons Score readout in week one set the baseline.
Read Mid-market seo & search marketing brand's Case StudyBuild trust through link building
Every Dcrayons Link Building engagement is built on six pillars: outcomes you can prove, methodology you can verify, and revenue numbers your CFO can read.
One revenue metric, end-to-end
Score + measurement Every link building engagement is tied to ONE revenue metric you pick on the scoping call. The strategist works to it; the monthly readout reports it; no vanity dashboards.
Senior strategist on the account
Week-one through week-twelve The strategist who scopes your link building is the same strategist who runs it. No junior account managers learning on your budget.
AI-first methodology since 2024
DcrayonsAI toolkit Every link building engagement ships AI-aware work as default: share-of-answer across ChatGPT, Gemini, Perplexity, Google AI Overviews.
Mutual kill-switch at day-90
No annual lock-in Month-to-month engagement after the first 90-day commitment. We earn the next 90 days every 90 days; clients renew because the work compounds.
SEO & Search Marketing expertise + adjacencies
Programs that compound Link Building sits inside the broader SEO & Search Marketing category. Clients expand into adjacent leaves as the program compounds across cycles.
CFO-readable monthly readout
Weekly cadence + monthly summary Weekly cadence call with the strategist + monthly Score readout tied to the revenue metric. A numbers report your CFO can read without translation.
HOW DCRAYONS LINK BUILDING WORKS
How Dcrayons delivers link building in 90 days
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A 90-second walkthrough of the Dcrayons Link Building engagement -- from Score readout in week one to revenue-attributed cadence in week twelve.
What is Link Building?
Link Building is the seo & search marketing discipline of link building. Three cards covering the definition, the differentiation, and the measurement layer Dcrayons engineers on every engagement.
The Link Building discipline
Definition Link Building sits inside the SEO & Search Marketing category. Dcrayons treats it as a full-funnel program (not a one-off project) -- scoped per account, sequenced over 90 days, measured against one revenue metric.
Why Dcrayons link building is different
Differentiation AI-first since 2024 means every link building engagement ships share-of-answer work across ChatGPT, Gemini, Perplexity, and Google AI Overviews alongside the traditional seo & search marketing layer. Same KPIs at the bottom of the funnel; very different methodology at the top.
How we measure link building
Measurement Five-axis Dcrayons Score readout sets the baseline. Weekly cadence + monthly CFO-readable summary tracks the revenue metric across the 90-day cycle. Mutual kill-switch at day-90.
Technical link building signals we engineer
Default capabilities on every Dcrayons Link Building engagement
Each signal below maps to a measurable factor in your category's revenue stack AND the AI-citation layer across ChatGPT, Gemini, Perplexity, and Google AI Overviews. Engineered + verified by the strategist on your account.
One revenue metric per engagement
Every link building program is tied to ONE revenue metric you pick.
The strategist works to it; the monthly readout reports it. No vanity dashboards.
DcrayonsAI toolkit applied
Internal AI toolkit applied to every link building engagement for diagnostic, repair, and share-of-answer work across ChatGPT, Gemini, Perplexity, Google AI Overviews.
Entity-graph repair (new for 2026)
Wikipedia, Wikidata, Crunchbase, G2, Clutch entries audited + repaired so AI surfaces cite your brand correctly.
Default on every modern engagement, not a paid add-on.
Five-axis Dcrayons Score baseline
Five-axis 150-factor diagnostic run in week one.
Tracks link building-specific signals across foundation, depth, attribution, citation, and revenue contribution.
Weekly cadence + monthly readout
Weekly cadence call with the strategist + monthly CFO-readable Score summary tied to the revenue metric.
Reporting cadence locked in the SoW.
Mutual kill-switch at day-90
Month-to-month after the first 90-day commitment.
Mutual kill-switch in every SoW. We earn the next 90 days every 90 days.
THE LINK BUILDING NUMBERS
SEO & Search Marketing industry baseline vs Dcrayons
Where the seo & search marketing industry sits today on link building engagements and where Dcrayons outperforms.
Industry baseline
Source: Dcrayons internal seo & search marketing benchmark, 200-account sample, Q1 2026.
Programs tied to a documented revenue metric0%
Engagements with senior strategist staffing0%
Scope returned inside one business day0%
Mutual kill-switch in the SoW0%
Dcrayons link building outcomes
Source: Dcrayons seo & search marketing engagement records, Jan-Apr 2026.
Active retainers shipping link building work0%
Senior strategist on every account0%
Scope returned inside one business day0%
Year-2 retainer retention0%
Dcrayons link building footprint
Dcrayons has shipped link building engagements since 2016 from Delhi (India) and Sheridan (USA), AI-first since 2024.
500+
Campaigns shipped
100+
Active clients
Since 2016
AI-first since 2024
500+ campaigns. 100+ active clients. AI-first since 2024.
Three proprietary tools behind every Link Building win
Score, Sequence, Repair. The diagnostic, the 90-day playbook, and the AI-citation toolkit we run on every link building engagement.
Dcrayons Score (SEO & Search Marketing axis)
Five-axis 150-factor diagnostic. The SEO & Search Marketing axis covers the operational levers we measure inside every link building engagement. Free on every proposal call.
Dcrayons Growth Formula (Link Building sequencing)
The 90-day playbook that sequences link building work back to one revenue metric. Built in 2024 with the AI-first pivot.
How Dcrayons delivers link building
Three repeatable plays that compound across cycles.
Score
Free Dcrayons Score readout in one business day. Five-axis link building diagnostic mapped to your revenue baseline.
Plan
Written 90-day link building plan tied to one revenue metric you pick. Senior strategist on the account from week one. Mutual kill-switch.
Compound
Weekly cadence + monthly CFO-readable readout. Link Building compounds across cycles: foundational work in cycle one feeds gains in cycle two.
Get my Dcrayons Link Building Score in one business day
Free five-axis link building diagnostic and the 90-day plan to close the gap.
+187%
Median revenue lift, year 1
Other SEO & Search Marketing services
Link Building sits inside the SEO & Search Marketing category. Most clients expand into adjacent leaves as the program compounds.
Search Engine Optimization
Full-funnel SEO: technical foundation, on-page, content, entity graph, and citation engineering. The umbrella program most Dcrayons SEO clients start with.
Local SEO
Hyperlocal visibility for multi-location and franchise brands. GBP optimisation, location-page rebuild, review velocity, structured data.
Technical SEO
Crawl architecture, Core Web Vitals, indexability, structured data, internationalisation. The foundation layer everything else sits on.
E-commerce SEO
Shopify + WooCommerce + Magento programs. Product schema, faceted-nav handling, category architecture, Amazon-adjacent visibility.
Enterprise SEO
Multi-region, multi-language, multi-brand. International rollouts, governance, internal-link architecture at scale.
SEO Audit Services
One-off five-axis audits when a full retainer is not the right fit. Technical + content + entity + citation + link review delivered in 14 days.
What link building buyers say about working with Dcrayons
Senior strategist on every account. Weekly cadence. No offshore handoffs.
WHY DCRAYONS
Why Dcrayons link building beats the rest
Succeed in a saturated marketplace
Mastering link building requires years of operational experience. Dcrayons takes the work off your shoulders so you can stay focused on running the business.
Affordable retainers
Flat-fee monthly pricing tied to scope, not media spend. Quote anchored to your Link Building Score readout.
Human-driven AI
Senior link building strategist + DcrayonsAI toolkit on every account. AI suggests; the strategist verifies + ships.
Transparent campaign reports
Weekly cadence + monthly CFO-readable Score readout. One revenue metric drives the dashboard.
No long-term contracts
Month-to-month after the first 90-day commitment. Mutual kill-switch in every SoW.
Comprehensive scope
Link Building + adjacent seo & search marketing work all under one roof, one strategist. No agency hand-off seams.
Cross-industry experience
500+ campaigns shipped across India, US, UK, UAE. Patterns translate; tactics adapt per category.
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Question & Answer
Frequently asked questions
Real questions link building buyers ask Dcrayons before signing on.
Most link building engagements show first measurable movement in 30 to 90 days depending on starting Dcrayons Score, scope, and category. Full revenue-attributed payback typically lands by month 3.
Traditional agencies optimise for activity. Dcrayons link building, AI-first since 2024, optimises for revenue + share-of-answer in ChatGPT, Gemini, Perplexity, and Google AI Overviews.
Link Building retainers typically run Rs 1.8L to Rs 5L per month for single-region programs. Multi-region or enterprise programs scale above Rs 7L.
No. Month-to-month engagement after the first 90-day commitment. Mutual kill-switch in every SoW.
Link Building is one of several Dcrayons SEO & Search Marketing programs. Clients often start with link building and expand into adjacent leaves as the program compounds. See the full SEO & Search Marketing overview at /services/seo-search-marketing.
Get my Dcrayons Link Building Score in one business day
Free five-axis link building diagnostic and the 90-day plan.