Our facebook & instagram ads clients get results, with the receipts
Two recent facebook & instagram ads engagements. Real revenue moves, not vanity outputs.
PPC & Paid Advertising engagement,
Facebook & Instagram Ads program
Dcrayons rebuilt our facebook & instagram ads program around revenue, not vanity outputs. The work shipped on schedule, scoped to one revenue metric we report to the board.
+187%
Revenue lift, year 1
-38%
Cost per acquisition
Engagement: Jan 2024 - Apr 2026Anonymised at client request
Facebook & Instagram Ads engagement: senior strategist + Dcrayons Growth Formula sequencing + weekly CFO-readable readout. Mutual kill-switch at day-90.
Read PPC & Paid Advertising engagement's Case Study
Mid-market ppc & paid advertising brand,
Facebook & Instagram Ads + adjacent program
Our facebook & instagram ads program had been stuck for 18 months. Dcrayons re-scoped it in week one and shipped measurable revenue movement inside the first 90 days.
+112%
Program-attributed revenue
90 days
Time to measurable lift
Engagement: Jun 2025 - Apr 2026Anonymised at client request
Facebook & Instagram Ads engagement layered with adjacent ppc & paid advertising work. Free Dcrayons Score readout in week one set the baseline.
Read Mid-market ppc & paid advertising brand's Case StudyBuild trust through facebook & instagram ads
Every Dcrayons Facebook & Instagram Ads engagement is built on six pillars: outcomes you can prove, methodology you can verify, and revenue numbers your CFO can read.
One revenue metric, end-to-end
Score + measurement Every facebook & instagram ads engagement is tied to ONE revenue metric you pick on the scoping call. The strategist works to it; the monthly readout reports it; no vanity dashboards.
Senior strategist on the account
Week-one through week-twelve The strategist who scopes your facebook & instagram ads is the same strategist who runs it. No junior account managers learning on your budget.
AI-first methodology since 2024
DcrayonsAI toolkit Every facebook & instagram ads engagement ships AI-aware work as default: share-of-answer across ChatGPT, Gemini, Perplexity, Google AI Overviews.
Mutual kill-switch at day-90
No annual lock-in Month-to-month engagement after the first 90-day commitment. We earn the next 90 days every 90 days; clients renew because the work compounds.
PPC & Paid Advertising expertise + adjacencies
Programs that compound Facebook & Instagram Ads sits inside the broader PPC & Paid Advertising category. Clients expand into adjacent leaves as the program compounds across cycles.
CFO-readable monthly readout
Weekly cadence + monthly summary Weekly cadence call with the strategist + monthly Score readout tied to the revenue metric. A numbers report your CFO can read without translation.
HOW DCRAYONS FACEBOOK & INSTAGRAM ADS WORKS
How Dcrayons delivers facebook & instagram ads in 90 days
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A 90-second walkthrough of the Dcrayons Facebook & Instagram Ads engagement -- from Score readout in week one to revenue-attributed cadence in week twelve.
What is Facebook & Instagram Ads?
Facebook & Instagram Ads is the ppc & paid advertising discipline of facebook & instagram ads. Three cards covering the definition, the differentiation, and the measurement layer Dcrayons engineers on every engagement.
The Facebook & Instagram Ads discipline
Definition Facebook & Instagram Ads sits inside the PPC & Paid Advertising category. Dcrayons treats it as a full-funnel program (not a one-off project) -- scoped per account, sequenced over 90 days, measured against one revenue metric.
Why Dcrayons facebook & instagram ads is different
Differentiation AI-first since 2024 means every facebook & instagram ads engagement ships share-of-answer work across ChatGPT, Gemini, Perplexity, and Google AI Overviews alongside the traditional ppc & paid advertising layer. Same KPIs at the bottom of the funnel; very different methodology at the top.
How we measure facebook & instagram ads
Measurement Five-axis Dcrayons Score readout sets the baseline. Weekly cadence + monthly CFO-readable summary tracks the revenue metric across the 90-day cycle. Mutual kill-switch at day-90.
Technical facebook & instagram ads signals we engineer
Default capabilities on every Dcrayons Facebook & Instagram Ads engagement
Each signal below maps to a measurable factor in your category's revenue stack AND the AI-citation layer across ChatGPT, Gemini, Perplexity, and Google AI Overviews. Engineered + verified by the strategist on your account.
One revenue metric per engagement
Every facebook & instagram ads program is tied to ONE revenue metric you pick.
The strategist works to it; the monthly readout reports it. No vanity dashboards.
DcrayonsAI toolkit applied
Internal AI toolkit applied to every facebook & instagram ads engagement for diagnostic, repair, and share-of-answer work across ChatGPT, Gemini, Perplexity, Google AI Overviews.
Entity-graph repair (new for 2026)
Wikipedia, Wikidata, Crunchbase, G2, Clutch entries audited + repaired so AI surfaces cite your brand correctly.
Default on every modern engagement, not a paid add-on.
Five-axis Dcrayons Score baseline
Five-axis 150-factor diagnostic run in week one.
Tracks facebook & instagram ads-specific signals across foundation, depth, attribution, citation, and revenue contribution.
Weekly cadence + monthly readout
Weekly cadence call with the strategist + monthly CFO-readable Score summary tied to the revenue metric.
Reporting cadence locked in the SoW.
Mutual kill-switch at day-90
Month-to-month after the first 90-day commitment.
Mutual kill-switch in every SoW. We earn the next 90 days every 90 days.
THE FACEBOOK & INSTAGRAM ADS NUMBERS
PPC & Paid Advertising industry baseline vs Dcrayons
Where the ppc & paid advertising industry sits today on facebook & instagram ads engagements and where Dcrayons outperforms.
Industry baseline
Source: Dcrayons internal ppc & paid advertising benchmark, 200-account sample, Q1 2026.
Programs tied to a documented revenue metric0%
Engagements with senior strategist staffing0%
Scope returned inside one business day0%
Mutual kill-switch in the SoW0%
Dcrayons facebook & instagram ads outcomes
Source: Dcrayons ppc & paid advertising engagement records, Jan-Apr 2026.
Active retainers shipping facebook & instagram ads work0%
Senior strategist on every account0%
Scope returned inside one business day0%
Year-2 retainer retention0%
Dcrayons facebook & instagram ads footprint
Dcrayons has shipped facebook & instagram ads engagements since 2016 from Delhi (India) and Sheridan (USA), AI-first since 2024.
500+
Campaigns shipped
100+
Active clients
Since 2016
AI-first since 2024
500+ campaigns. 100+ active clients. AI-first since 2024.
Three proprietary tools behind every Facebook & Instagram Ads win
Score, Sequence, Repair. The diagnostic, the 90-day playbook, and the AI-citation toolkit we run on every facebook & instagram ads engagement.
Dcrayons Score (PPC & Paid Advertising axis)
Five-axis 150-factor diagnostic. The PPC & Paid Advertising axis covers the operational levers we measure inside every facebook & instagram ads engagement. Free on every proposal call.
Dcrayons Growth Formula (Facebook & Instagram Ads sequencing)
The 90-day playbook that sequences facebook & instagram ads work back to one revenue metric. Built in 2024 with the AI-first pivot.
How Dcrayons delivers facebook & instagram ads
Three repeatable plays that compound across cycles.
Score
Free Dcrayons Score readout in one business day. Five-axis facebook & instagram ads diagnostic mapped to your revenue baseline.
Plan
Written 90-day facebook & instagram ads plan tied to one revenue metric you pick. Senior strategist on the account from week one. Mutual kill-switch.
Compound
Weekly cadence + monthly CFO-readable readout. Facebook & Instagram Ads compounds across cycles: foundational work in cycle one feeds gains in cycle two.
Get my Dcrayons Facebook & Instagram Ads Score in one business day
Free five-axis facebook & instagram ads diagnostic and the 90-day plan to close the gap.
+187%
Median revenue lift, year 1
Other PPC & Paid Advertising services
Facebook & Instagram Ads sits inside the PPC & Paid Advertising category. Most clients expand into adjacent leaves as the program compounds.
PPC Management
End-to-end PPC management across Google, Meta, LinkedIn, YouTube. The umbrella program most paid-media clients start with.
Google Ads Management
Search, Performance Max, Shopping, Display, and YouTube on Google. Account architecture rebuilt around revenue, not last-click ROAS.
Social Media Advertising
Paid social across Meta, LinkedIn, TikTok, Pinterest. Creative testing cadence + post-iOS attribution modelling.
LinkedIn Advertising
ABM + lead-gen on LinkedIn. Account-list architecture, single-image / video / document ads, Sales Navigator integration.
YouTube Advertising
YouTube performance + brand layers. Skippable in-stream, bumper, Shorts, and CTV. Sequenced creative across the funnel.
What facebook & instagram ads buyers say about working with Dcrayons
Senior strategist on every account. Weekly cadence. No offshore handoffs.
WHY DCRAYONS
Why Dcrayons facebook & instagram ads beats the rest
Succeed in a saturated marketplace
Mastering facebook & instagram ads requires years of operational experience. Dcrayons takes the work off your shoulders so you can stay focused on running the business.
Affordable retainers
Flat-fee monthly pricing tied to scope, not media spend. Quote anchored to your Facebook & Instagram Ads Score readout.
Human-driven AI
Senior facebook & instagram ads strategist + DcrayonsAI toolkit on every account. AI suggests; the strategist verifies + ships.
Transparent campaign reports
Weekly cadence + monthly CFO-readable Score readout. One revenue metric drives the dashboard.
No long-term contracts
Month-to-month after the first 90-day commitment. Mutual kill-switch in every SoW.
Comprehensive scope
Facebook & Instagram Ads + adjacent ppc & paid advertising work all under one roof, one strategist. No agency hand-off seams.
Cross-industry experience
500+ campaigns shipped across India, US, UK, UAE. Patterns translate; tactics adapt per category.
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Question & Answer
Frequently asked questions
Real questions facebook & instagram ads buyers ask Dcrayons before signing on.
Most facebook & instagram ads engagements show first measurable movement in 30 to 90 days depending on starting Dcrayons Score, scope, and category. Full revenue-attributed payback typically lands by month 3.
Traditional agencies optimise for activity. Dcrayons facebook & instagram ads, AI-first since 2024, optimises for revenue + share-of-answer in ChatGPT, Gemini, Perplexity, and Google AI Overviews.
Facebook & Instagram Ads retainers typically run Rs 1.8L to Rs 5L per month for single-region programs. Multi-region or enterprise programs scale above Rs 7L.
No. Month-to-month engagement after the first 90-day commitment. Mutual kill-switch in every SoW.
Facebook & Instagram Ads is one of several Dcrayons PPC & Paid Advertising programs. Clients often start with facebook & instagram ads and expand into adjacent leaves as the program compounds. See the full PPC & Paid Advertising overview at /services/ppc-paid-advertising.
Get my Dcrayons Facebook & Instagram Ads Score in one business day
Free five-axis facebook & instagram ads diagnostic and the 90-day plan.